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Design, Color, and More: A Sign Blog


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Design, Color, and More: A Sign Blog

Businesses need signs from before they open until the day they close. At the beginning, you may need signs that advertise your business location such as arrows or lit up signs with your logo and store name. While owning your store, you may want signs that tell customers how to behave such as "don't bring ice cream into the shop" or "no shirt, no shoes, no service". You may want signs for special sales or for unique products, and you may even need signs for off-site marketing events such as trade shows. Then, at the end, you may need a sign that says "going out of business". Regardless of where you are in your business journey, this blog is designed to help you choose the best signs for your business.

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4 Ways To Guarantee Your Business Gets Endless Attention

You don't want a business location with thousands of square feet of space to go unoccupied for long. That's why companies that demand attention from consumers stay packed, from open to close. Set out large monumental signs near the front and rear entrances, so customers know where to turn in, park their cars, and make their way indoors. Consider these four ways to increase attention to your company and see an increasing number of shoppers.

1. Put up Monumental Signs - Whether your business is on a road that doesn't get a lot of traffic, or if your company is in the back of a busy shopping center, monumental signs always get a double take. Add your business address right underneath your business's name, so shoppers know they are approaching your store, and you'll have fewer customers needing to call for directions. Have your company's monumental signs designed by a professional sign creator, like AdImage Signs and Advertising, so they look elegant and grab attention simultaneously.

2. Advertise New Items and Offerings - Your company's monumental signs will aid shoppers to find your business premises, but they will want to know what items and services are most in demand, too. The best way to get steady business is to advertise your hottest deals, newest items in stock, and most intriguing sales, often and prominently. Use fliers, radio ads, or even an online blog to let clients know what items and new features your company has to offer.

3. Upgrade Your Business Landscaping - Adding a small water fountain, a few smartly trimmed hedges, and a finely paved walkway right in front of your business is going to get more shoppers wanting to visit. Pair a well-landscaped exterior with monumental signs, and your company will be in incredibly high demand. Flowers, trees, and even a few bags of mulch can be utilized to improve the landscaping around your corporate buildings without needing a huge budget.

4. Offer Membership Rewards - Can your customers get a discount for being faithful shoppers who come in and spend a little money each day? What about giving membership rewards to customers who comment on your company-blog posts or share social media postings with friends? Some consumers really enjoy it when they are rewarded for consistently coming to their favorite retailers, so you can use membership rewards to entice them to spend just a few extra minutes browsing your aisles.

In summary, build monumental signs in front of your company to get more people to notice your location. To get even more attention, announce your sales and reward shoppers for checking in. Lastly, spiffy up the outside of your place of business with a little professional landscaping, and you will always have new shoppers who want to know what your company is offering.