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Design, Color, and More: A Sign Blog


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Design, Color, and More: A Sign Blog

Businesses need signs from before they open until the day they close. At the beginning, you may need signs that advertise your business location such as arrows or lit up signs with your logo and store name. While owning your store, you may want signs that tell customers how to behave such as "don't bring ice cream into the shop" or "no shirt, no shoes, no service". You may want signs for special sales or for unique products, and you may even need signs for off-site marketing events such as trade shows. Then, at the end, you may need a sign that says "going out of business". Regardless of where you are in your business journey, this blog is designed to help you choose the best signs for your business.

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Why ADA Signage Is Important To Have For Your Business

The Americans with Disabilities Act makes clear that any public space as well as some other areas must provide certain accommodations for people with disabilities. One of those accommodations might include proper signage for people who are blind or otherwise visually impaired. Other businesses or gathering locations might want additional signage to direct guests towards a wheelchair ramp or other necessities. Regardless of what kind of custom ADA signage you are looking for, it's always a good idea to err on the side of having more signage rather than less. Here's how having the proper ADA signs in place can benefit your business.

Keep Your Business or Company Compliant and Out of a PR Mess

This should almost go without saying but just in case you need to hear it, the first and most important reason to make sure you have ADA signs in your building is that it might be required by the law. Any good business owner will want to remain compliant with all regulatory requirements and the ADA should not be overlooked. If you do operate a space where certain accommodations must be made, failure to properly communicate with your disabled guests could lead to a situation where they think your company is not taking the requirement seriously. Don't put yourself in a situation where you are suddenly answering questions from the press about why your company is not compliant with the ADA.

Americans Who Have a Disability Appreciate a Company That Goes Above and Beyond

While you surely want to have at least the minimum in place as far as ADA signage required by law, it can't hurt to take things a step further. Having multiple signs throughout the building that uses large, raised text or Braille writing will be greatly appreciated by guests with visual impairment. They may choose to seek out your space or business with greater frequency if they know there are additional accommodations designed to make them as comfortable as possible.

Keep Guests From Getting Lost and Keep Your Business Safe

Additional ADA signage helps with building navigation. You want to keep all guests in the correct area and help them move from room to room hallway to hallway without getting turned around or lost. Custom signs designed to help guests with disabilities will ensure that this safety benefit is provided to all guests and not just those who are able-bodied.

Contact a provider of signage today to discuss additional ways you can upgrade your custom ADA signage.